Russian designer, photographer and filmmaker Gosha Rubchinskiy is known for having a fascination with the post-Soviet youth, his is one of the few labels whose identity is so clearly defined by its models. Rubchinskiy’s work explores the interests, pastimes and culture of young people in contemporary Russia, bringing a new flavour to traditional soviet imagery and themes whilst doing so. To discover the stories behind some of those faces, Russian culture platform INRUSSIA presents Apart: a short documentary following these boys and their lives off the runway.

Directed by Papaya Dog with cinematography by Maxim Tomash the film is a visual complement to a publication created by writers from the platform, and the designer’s team. Making its debut at Gosha’s FW17 presentation which was held in the western Russian city of Kaliningrad, the show was designer’s first in his home country since 2009.

Watch the documentary below check out Gosha Rubchinskiy’s second drop for 2017 spring/summer available at Dover Street Market.


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